Adam Baksh had always been fascinated by the world of fashion. After years of working in the advertising and branding industry, he decided to follow his heart and embark on a new career in fashion. He launched his own brands for men and women’s wear, which quickly gained popularity due to their high-quality designs and affordable prices.

As his business grew, Adam realized the need for greater control over the manufacturing process. He set up his first factory in Punjab, Pakistan in 2014, which allowed him to oversee production and ensure that his garments were of the highest quality.

But it wasn’t all smooth sailing. Adam faced many challenges during this process, particularly in Pakistan where the infrastructure for manufacturing was not as developed as in other parts of the world. Nevertheless, he persisted with his vision, driven by his passion for fashion and his commitment to producing the best possible garments for his clients.

Despite the difficulties, Adam’s hard work and dedication began to pay off. He opened two fashion outlets in the UK, which quickly became popular with customers who appreciated the quality and affordability of his designs.